FAQ’s for Organisers

What are the benefits of making an event through us?

We are all about sharing and celebrating the individuality of your area and broadcasting that to our community. It is locally created event, with your community at it’s heart, with your own spin on it. This is no Mc-mega-corp-profit-making project.

The KEY to Window Wanderland is to give opportunities to everyone to make a display. Through years of passion and trial-and-error we know how to do just that so why re-invent the wheel? We also have other good reasons for you to join with us:

  • We are a  great community to be part of, by the end of March 2017 we will have seen over 20 events nationally.
  • We have established a positive name with the media, with appearances in The Sunday Times, on Radio 5 live, Radio 4 and the One Show in 2017.
  • Your event will connect to neighbourhoods in other areas, ping your images across the ‘insta-twitter-face’, which will celebrate your area and inspire others to make their own.
  • If you are new to running events, our toolkit contains a step-by-step process which is easy to follow. Or if you are already a community organiser this website provides you with lots of support and ideas to add your own to.
  • We always gather feedback from each Wanderland Organiser, sharing the experience and constantly working towards making the events even better.
  • We have tried and tested successful evaluation tools which we share with you.
  • Our marketing maximises participation so that it’s the best event it can be for neighbourhood connections.


We get feedback from our organisers:

100% found the tookit useful.

100% feel more connected with their communities.

80% of all our events are returning every year.


We have received over 1250 surveys from participants about the events, this is a little of what they say:

98% say it helped build a sense of community 97% say they would take part again
84% say it made them proud of their neighbourhood 80% travelled less than a mile to see the event proving it is hyperlocal!
64% of participants say it has inspired them to be more creative  48% of participants spent over one-hour outside on a cold Winter’s night

How much work is it to organise this event?

Window Wanderland is designed to be inclusive and accessible to everyone in the community and we are passionate about this. So the biggest part of  running the event is telling people about it If you live in a community where everyone reads the same noticeboard, telling everyone is easy; but if you live in an area with different kinds of community engagement, and where getting to everyone is harder. So, if your community might take time to tell, we recommend a commitment of around 20 days part-time over a period of at least four months.


Is there a charge to put on a Window Wanderland?

Yes, but we only charge what is manageable and fair on a sliding scale. We have been volunteering for years to provide resources and spread this; a labour of love. Our website and toolkit are a product of years of work, which means that you have much less work to do. If you had to start from scratch to make this happen it would take weeks of your time to get started, not to mention making original windows for inspiration!

We appreciate you are all different, from volunteers to NPO’s we are open to everyone, but we are NOT funded at all so are volunteering our time . We assess each organiser individually, offering a sliding scale as you are all different, we can start you off with a deposit from £95  and we give you time to raise the rest.

We know how hard volunteers work to make community events happen, our dream is for an open-source approach but we have I.T overheads to cover so there has to be a charge. Believe us, this is no money-maker, but I.T is not free 🙁  This project is all about connecting and building communities so every penny we get, as a voluntary not-for-profit, will help us keep the fee low for volunteers.


Why can’t we just make our own event using your idea and images?

We hope though that you will share your event with us, to inspire others as we have inspired you. You can create your own header logo, we encourage you to be independent! We have a lovely community of Window Wanderlanders who love to see what your community will create. We have spent years for no financial gain to build a central hub to connect you all together, using technology for good. We are all about sharing, making a happier world, and our community loves looking at other events.  If you make your own you are simply invisible to the wider community, your images will not inspire others, so should you decide to go it alone and not join Window Wanderland that would obviously make us sad, especially when friends send us links to your event. Please remember we are trademarked, so do not use or name, reference our photos or any content from our website or our media. 

What do you get from us?
There is a short list on the Start Your Own page, but basically everything from mapping and template engagement letters to timelines and powerpoint displays.

How could you fund this?
It is a wonderful opportunity for local traders to show their support for the neighbourhood through sponsorship, with visibility on the flyers. We give examples of successful funding bids in the toolkit to help you.
Window Wanderland has been successful with local community funding as it is recognised as doing great things. Please contact us before putting in funding bids for the project.

Can Window Wanderland be part of a larger festival?
Window Wanderland is a standalone event that you can add other elements to, or maybe it can run as part of something else. Please discuss this with us if you want it to run this event alongside or within something larger.

How can we test this to see if our area in interested?
This is of course daunting, it was very scary the first year Lucy made one and she almost gave up after going door-to-door asking people to participate! Now after many years there are images, films and lots of information on the website so it is now very easy to get across what this project is in order to gauge local interest. You could link the site to some community Facebook pages, email your local groups and ask people to let you know how they feel before taking the plunge. We know how hard it is to try something new, and that each area is different, which is why we are flexible about payment.

How do you fundraise for charity?
This is up to you, Window Wanderland provides a great common focus enabling you to collect locally for a cause of your choice should you wish, more info is in the toolkit.

Can it be made anytime of the year?
We know that there are definitely good and bad times to make an event happen, we give you guidance about this in the toolkit. Our rules are to avoid holidays, other festivals and crucially remember you need a minimum of four months (excluding December and August in the UK) from when you start organising to your event.

Can we choose our own theme?
Our focus is purely on getting people engaged, if you feel that making a theme will mean more people will be brave and participate that is completely up to you. In our experience this can put people off as once they see the images from past events they will get the idea and bring their own personal touch to their display.

How long does the event last?
Again, this is up to you, we suggest a few days over a weekend to focus on getting everyone engaged, but you are given guidance in the toolkit about this.

If in doubt, look at the events and see how they were done.